Tomato First for Heinz Global ︎︎︎ Tomato First for Heinz Global ︎︎︎
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Heinz ketchup has a very simple recipe for its unmistakable taste. So, does that mean people can make it at home?
Well, if they had Heinz seeds, turn their garden into a plantation, accumulate over 150 years of tomato expertise and put tomato first in your life... Well, better leave that to Heinz.
Well, if they had Heinz seeds, turn their garden into a plantation, accumulate over 150 years of tomato expertise and put tomato first in your life... Well, better leave that to Heinz.
Global campaign for the new Heinz ketchup concept: Ketchup. But first, Tomato.
At: Africa Creative DDB ︎︎︎ My Role: Creative, Art Director and Designer ︎︎︎ With: Bruno Antunes, Henrique Martins, Douglas Reis, Felipe Cury, Philippe Degen, Rafael Carvalho, Kauê Barbosa, Tiago Daltro, Thiago Victoriano, Greg Kickow, Sergio Gordilho ︎︎︎ Film Direction: Felipe Mansur ︎︎︎ Assistant Directors: Michelle Lufty and Isadora Lerman ︎︎︎ Direction of Photography: Diego Robaldo ︎︎︎ Film Edition: Danilo Abraham ︎︎︎ Production Company: AliceFilmes ︎︎︎ Audio: Supersonica ︎︎︎ Ilustration: Black Madre Atelier
Film
Case Study
Visual Identity
