Tomato First
[Heinz Global]
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Heinz ketchup has a very simple recipe for its unmistakable taste. So, does that mean people can make it at home?
Well, if they had Heinz seeds, turn their garden into a plantation, accumulate over 150 years of tomato expertise and put tomato first in your life... Well, better leave that to Heinz.
Global campaign for the new Heinz ketchup concept: Ketchup. But first, Tomato.
[At]: Africa Creative DDB [My Role]: Creative, Art Director and Designer [With]: Bruno Antunes, Henrique Martins, Douglas Reis, Felipe Cury, Philippe Degen, Rafael Carvalho, Kauê Barbosa, Tiago Daltro, Thiago Victoriano, Greg Kickow, Sergio Gordilho [Film Direction]: Felipe Mansur [Assistant Directors]: Michelle Lufty and Isadora Lerman [Direction of Photography]: Diego Robaldo [Film Edition]: Danilo Abraham [Production Company]: AliceFilmes [Audio]: Supersonica [Ilustration]: Black Madre Atelier
[Film]
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[case study]
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[Visual Identity]
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