NEWS FROM THE PAST
NGO Trata Brasil + Folha de S.PauloBrazilians are dying from diseases that should have been eradicated since the Middle Ages due to the lack of sanitation. Stories that make today's headlines, even though they should have disappeared centuries ago. To raise awareness of this absurdity, Instituto Trata Brasil printed the Health section of one of Brazil's largest newspapers using 15th century printing techniques, typography, illustrations, and even the Portuguese language rules of the time.
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At Energy BBDO My Role Creative, Art Director and Designer With Henrique Castilho, Felipe Sorani, Romero Cavalcanti, Alexandre 'Rato' Pagano, Fernando Calvache, Thony Fernandes, Rafael Maggessi, Andre Almeida, Daniel Baena, Ciça Piazza, Guto Lins Production Company Black Madre Black Madre Creative Director André Maciel Illustration Victor Goularte and Bob Souzza Lettering Ribeiro Audio LOUD+ Direction and Photography Lucas Guido and Maria Eduarda Fiorillo Motion Ícaro Reis
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