CREATIVEART DIRECTORDESIGNER
BASED IN SÃO PAULOBR
In 2020, while the world came to a halt, truck and bus drivers kept moving, carrying not just goods and passengers, but hope. Their work kept the country going, even in the toughest moments of the pandemic.
To honor these real-life heroes, Volkswagen Caminhões e Ônibus created a short film for Driver’s Day. Based on real online interviews, the 13-minute film follows a driver on a journey across Brazil, meeting the men and women who never stopped.
A tribute to 10 incredible stories. From north to south. A journey of resilience. A film by Volkswagen Caminhões e Ônibus.
Literally, Histories.
To honor these real-life heroes, Volkswagen Caminhões e Ônibus created a short film for Driver’s Day. Based on real online interviews, the 13-minute film follows a driver on a journey across Brazil, meeting the men and women who never stopped.
A tribute to 10 incredible stories. From north to south. A journey of resilience. A film by Volkswagen Caminhões e Ônibus.
Literally, Histories.
AlmapBBDO Concept, Art Direction and Design Adriano Sato, Iron Brito and Marcelo Nogueira Sugarcane Igor Selingarde and Diego Locatelli RAW Audio