MONIZ



Brazilian creative with a background in art direction & design. Currently working as Senior Creative | Designer at Nubank.



NE
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2°31′54.84″ S,
44°17′36.24″ W.

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© 2017–25

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SINA Visual Id.

for SINA



SINA appears to be a Non-Artificial Intelligence Studio (Studio de Inteligência Não Artificial). To create its visual identity, we decided to deconstruct the symbol that appears most when researching artificial intelligence: the brain.

From it, we created developments for an icon, transforming SINA’s identity into someting modular, thus breaking its own fate (sina).




At: SINA / My Role: Creative Director, Design Director and Art Director / With: Marcus Roig, Jonas Garreto and Rodrigo Bonfim